Product Showcase - Object Recognition Interactive Table
Product Showcase - Object Recognition Interactive Table
RnD
RnD
An interactive product showcase where visitors placed physical branded objects on a multitouch surface to unlock content on a large screen. Each object revealed product features, guided journeys, and 3D model exploration with full 360° rotation — turning a passive product display into something visitors could physically interact with and control.
An interactive product showcase where visitors placed physical branded objects on a multitouch surface to unlock content on a large screen. Each object revealed product features, guided journeys, and 3D model exploration with full 360° rotation — turning a passive product display into something visitors could physically interact with and control.
ventuz
UI/UX
development
animation
particles FX
Texturing & Lighting
3D
ventuz
UI/UX
development
animation
particles FX
Texturing & Lighting
3D
(1) my role
you are filled with determination
End-to-end ownership across UI/UX, animation, application logic, 3D object texturing and lighting, particle effects, and all interactive states.
End-to-end ownership across UI/UX, animation, application logic, 3D object texturing and lighting, particle effects, and all interactive states.
End-to-end ownership across UI/UX, animation, application logic, 3D object texturing and lighting, particle effects, and all interactive states.
(2) used tools
Multitouch Object Recognition SCAPE Table · Physical branded trigger objects · Real-time 3D rendering · Large-format display
Multitouch Object Recognition SCAPE Table · Physical branded trigger objects · Real-time 3D rendering · Large-format display
(3) result
One of the most engaged-with activations on the event floor.
Visitors consistently stopped, picked up objects, and explored — many coming back for a second interaction.
The client had a clear standout presence in the hall.
One of the most engaged-with activations on the event floor.
Visitors consistently stopped, picked up objects, and explored — many coming back for a second interaction.
The client had a clear standout presence in the hall.
One of the most engaged-with activations on the event floor.
Visitors consistently stopped, picked up objects, and explored — many coming back for a second interaction.
The client had a clear standout presence in the hall.
