Lenovo at GITEX 2023
Lenovo at GITEX 2023
Dubai, World Trade Center
Dubai, World Trade Center
A dedicated interactive stage experience built for Lenovo at GITEX Global 2023, one of the world's largest technology exhibitions. Visitors were guided through a custom brand journey covering Lenovo's product lineup and sustainability story — delivered through animated infographics, product showcases, and an object recognition table, all tied into a cohesive interactive experience.
A dedicated interactive stage experience built for Lenovo at GITEX Global 2023, one of the world's largest technology exhibitions. Visitors were guided through a custom brand journey covering Lenovo's product lineup and sustainability story — delivered through animated infographics, product showcases, and an object recognition table, all tied into a cohesive interactive experience.
ventuz
UI/UX
concept-art
development
animation
Interactive
ventuz
UI/UX
concept-art
development
animation
Interactive
(1) my role
you are filled with determination
Contributed from concept through live delivery — concepting, UI/UX, application development, animation, and interactive journey logic as part of a three-person technical team.
Contributed from concept through live delivery — concepting, UI/UX, application development, animation, and interactive journey logic as part of a three-person technical team.
Contributed from concept through live delivery — concepting, UI/UX, application development, animation, and interactive journey logic as part of a three-person technical team.
(2) used tools
Ventuz real-time platform · Object Recognition Table · LED displays · Custom interactive journey application
Ventuz real-time platform · Object Recognition Table · LED displays · Custom interactive journey application
(3) result
The booth held a visually distinctive presence on the exhibition floor across the five-day event.
The interactive journey gave booth staff a natural way to engage visitors,
with the installations consistently drawing people in from the wider hall.
The booth held a visually distinctive presence on the exhibition floor across the five-day event.
The interactive journey gave booth staff a natural way to engage visitors,
with the installations consistently drawing people in from the wider hall.
The booth held a visually distinctive presence on the exhibition floor across the five-day event.
The interactive journey gave booth staff a natural way to engage visitors,
with the installations consistently drawing people in from the wider hall.
